We’re on a mission to bring
real science to wellness.

We saw a real gap in the wellness industry when it came to nutrition and supplements that actually work. As scientists, doctors, and entrepreneurs with 50+ years of experience, our team knows firsthand the importance and value of science. It’s how we were able to curate actionable genetic biomarkers in an easy to implement nutrigenomics DNA test.

A Note From
Our Founders

Our mission to personalize health came from our experience dealing with a one-size-fits-all approach to care that left us feeling less than optimal. In the journey to transform ourselves, we envisioned a world of wellness guided by the unique data hidden in our genes.

Dr. Tzur Gabi & Eliad Josephson


The unique
GeneLoop approach

Pre and post DNA testing questionnaires

DNA testing

Repeat RNA testing